EGMA

EGMA is a full service optical industry solutions provider dedicated to serving the needs of the MENA region. With over 40 years of proven track record and heritage, we partner with optical businesses of all sizes to help them grow and improve their bottom lines and profits. Through the years, we have been able to develop innovative business practices and services that have helped our partners navigate constant changes in the market and achieve incredible returns with limited investment.


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OUR   SERVICES

EGMA Institute is a progressive level-based training program that takes an optometrist or an optical store sales person through a series of interactive courses and provides them with optical business knowledge and practice knowledge along with empowering them with the confidence needed to raise their work proficiency.


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EGMA Concepts works with you to develop your dream Smart Store in a few easy steps. We help you find ways to transform your store into a profit driver and find efficiencies to make your day-to-day operations as easy as possible. Our smart designs are also developed to improve walk-ins and convert them into customers.


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EGMA Eyewear makes the best eyewear in the world accessible to people in MENA region. Our brands are hand picked based on heritage, innovation and portfolio depth to ensure our partners and customers get the best value for money. We also offer dedicated account management and unparalleled after-sales support.


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EGMA Lens offers the best in eyewear lenses for MENA region requirements and customer needs. With superior German technology and state of the art manufacturing facilities we provide unparalleled service to all our partners in the region, offer unrivaled after-sales support and build our partner’s customer satisfaction rates.


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EGMA Care helps people in the community take better care of their eye health. With the use of state of the art equipment and access to health care professionals we make timely healthcare accessible to customers who might be ignoring their health. We are able to detect eye and general health problems with a simple, pain-free test.


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EGMA Marketing works independently and with our partners to ensure increase in brand awareness, share of mind and more importantly bottom line sales. Our dedicated team also works as an extension of our partner’s marketing teams to develop synergies and execute campaigns while offering insights gained from years of experience.


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